Why health companies are branding themselves as tech companies -

Why health companies are branding themselves as tech companies

Why health companies are branding themselves as tech companies. ADOBE From digital health startups to primary care groups, companies are increasingly branding themselves as tech companies first, health care companies second. Shunning ties to the mission-driven health care sector may seem counterintuitive at best and sacrilegious at worst. Yet for many new entrants, such an approach —[…]